Mobile Electronics Australia

MELBOURNE, AU ‐ Directed Electronics Australia this week launched a revolutionary addition to its already worldclass portfolio of car audio and security brands. GRIDTRAQ offers a range of innovative Vehicle and Fleet Management Solutions designed and engineered from the ground up.

Complimenting Directed Electronics Australia's existing OE and Aftermarket divisions, the dedicated Vehicle Telematics division and GRIDTRAQ dedicated Research and Development team are based in‐house at Directed Australia’s Melbourne head office.

GRIDTRAQ makes use of a proprietary GPS/GSM/GPRS hardware unit, combined with innovative scalable software allowing real time tracking of individual vehicles through to entire vehicle fleets.

GRIDTRAQ has partnered with mapping giant NAVTEQ and delivers solutions for the car enthusiast wanting peace of mind for their investment, through to entire fleets of vehicles for larger companies.

GRIDTRAQ offers three levels of service tailored for the needs and applications of Australia's marketplace.

• Executive ‐ Maximum Personal Assurance
  GRIDTRAQ EXECUTIVE is ideal for use in personal vehicles, company vehicles or corporate leased vehicles, Executive focuses on systematically recording vehicle travel usage which combats unauthorized vehicle usage, reducing insurance premiums.
• FleetOne ‐ Compact Monitoring System
  GRIDTRAQ Fleet One is aimed at bringing a low‐cost, high quality GPS/ GSM /GPRS fleet management system to the market. Purposely developed with cost saving in mind, Fleet One provides all the information necessary to run a small fleet successfully using tried and tested software reporting.
• FleetMax ‐ Premier Management System
  Fleet Max is the flagship of GRITRAQ’s GPS/ GSM/ GPRS fleet management systems. Based on the leading world‐class technology, Fleet Max provides the most comprehensive, real‐time vehicle management system, truly differentiating Fleet Max as a premiu management system.

One of GRIDTRAQ’s unique characteristics is that all hardware and intellectual property relating to GRIDTRAQ’s groundbreaking technologies is controlled by GRIDTRAQ, which enables all aspects of the product to be customised to a client's specifications where they are not already met.

Directed Electronics Australia held their product launch for GRIDTRAQ in May, 2010 at the Atlantic Room in Docklands, Melbourne. Invitees were in attendance from OEM automotive and aftermarket companies, along with representatives of the media. The product was received very well and GRIDTRAQ looks truly set to revolutionise vehicle telematics in Australia.

GRIDTRAQ has already established a network of authorised installation technicians reaching across the country and welcomes new dealer enquiries.

Pricing for GRIDTRAQ solutions is very cost effective, and one of the most affordable solutions available to the Australian market. GRIDTRAQ Executive ($699 RRP), GRIDTRAQ Fleet One ($799 RRP) and GRIDTRAQ Fleet Max ($999 RRP) with monthly access fees of $19.95, $29.95 and $39.95 respectively.

For more information on GRIDTRAQ, call head office on (03) 8331 4800 or visit www.gridtraq.com